WHY HORROR? THE PECULIAR PLEASURES OF A POPULAR GENRE.
Cultural Studies , Volume 11, Number 3, 1 July 1997 , pp. 443-463(21), Routledge.
Abstract:
What is the appeal of horror? Various attempts have been made to answer this question, generally combining arguments about the nature of horror texts with arguments about the distinctive character of horror consumers. The most common attempts at general explanation are grounded in concepts drawn from psychoanalytic theory, some depending quite directly on Freud's 'return of the repressed' argument in his discussion of 'the uncanny', others utilizing the framework of 'structural psychoanalysis' to explore the ways in which the unconscious structures forms of representation. Examples of both forms of analysis are discussed - largely in relation to horror movies - exemplified in the recent work of Wood, Twitchell, Creed and Clover. General explanations which do not use psychoanalytic arguments are less common, though Carroll has recently offered one such approach which is given consideration here. It is argued that these attempts at posing general explanations of the appeal of horror are, at worst, inappropriately reductive and, at best, insufficiently specific, failing to distinguish the diverse pleasures that heterogeneous horror audiences take from their active involvement in the genre. Alternative, more particularistic approaches are considered (exemplified in aspects of work by Biskind, Carroll, Dika, Jancovich and Tudor) which seek to relate textual features to specific social circumstances. It is argued that such approaches pre-suppose a social ontology centred upon active social agents who use cultural artefacts as resources in rendering coherent their everyday lives. This is in some contrast to attempts to provide general explanations of horror's appeal where the tacit model is one in which human agents are pre-constituted in key respects, horror appealing, therefore, because it gratifies pre-established desires. It is suggested that the former, active and particularistic conception is to be preferred and that this necessitates a renewed attempt to grasp the diversity of what is, after all, a heterogenous audience capable of taking diverse pleasures from their favoured genre.
